We works with brands who bring value to the world, but need help presenting their value to the world.

We help your brand stay aligned to your values while illuminating your vision of a better world in a competing digital arena.


To put it simply, we create brands people love. We design compelling brands, websites and content that attracts, engages, and delights your tribe.

ABOUT US

our mission

We help purpose-driven brands illuminate their vision with creative light.

our vision

To drive change and purpose in today’s digital world.

WHAT WE DO

Building a brand is hard.


It’s hard to stand out when consumers are constantly bombarded with pushy marketing ploys. 

You need a design partner to make your brand stand out. By focusing on good design and visual storytelling, your brand will start attracting, engaging, and delighting your target audience.

We create brands and campaigns that people love. Our clients work with us to create compelling brands, websites, and content personalized to your ideal customer.

Founder + Lead Designer


I'm a creative jack of all trades with over 8 years of experience in design, writing and web.

With degrees in English and Journalism, I'm a designer who understands that design and content must work together to visually tell a story.

From logo design, to website design, and rebranding campaigns, I'll help your brand tell a story that captures attention and enhances your key message.

About Sarah

OUR VALUES

  • Advocacy

    We are here to help advocates and drive change.

  • Authenticity

    We’re tired of pushy marketing. We help brands tell authentic stories.

  • Honesty

    We believe that direct and honest communication is always best.

  • Balance

    Boundaries are important in life. Our creative work needs balance.

  • Tenacity

    We’re are a get-it-done force for our clients. We believe that creativity means solving problems no matter what.

  • Creativity

    We believe that creativity is a lot like learning. So we spend a lot of time trying new things and taking creative risks.

  • Learning

    We invest our time and resources in continual learning because there are always opportunities to grow.

  • Change

    We know we are living in historic times. We are here to help brands and entrepreneurs with big missions for change.

Read Our Blog

Blog
8 Essential Tips to Boost Your SOCIAL MEDIA Presence

Starting your social media channel is going to feel awkward at first. You’re first posts aren’t going to be groundbreaking and years later you’ll probably look back on them with a lot of embarrassment. But like anything with building a business, it’s just about getting started and learning as you go. The successes will come, and so will the leads (eventually).

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7 Things No one tells you about starting a business

This week marks three years in business for me. It’s been three years full of ups and downs. The journey wasn’t just about finding clients and delivering work—it was about managing the ups and downs of entrepreneurship with grit and determination. I had to learn about contracts, taxes, and how to promote myself. I was challenged at almost every point, and there were multiple times when I was ready to get a real job and say goodbye to being an entrepreneur.

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How to Craft a Compelling Brand Story

Humans are natural-born storytellers. Stories are what we remember, what we connect with, and what we seek out for entertainment, inspiration, and even comfort. When you step into the business world, you're faced with countless ways to stand out—but one of the most powerful tools at your disposal is your story.

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5 reasons Why Your Website Isn't Reaching Its Potential

Creating a well-designed brand and website is a big achievement, but it doesn't guarantee that your target audience will automatically flock to it. Launching your website is just the initial step in a much larger process.

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The Art of the Rename: 12 Brands that ditched their names

Staying relevant and adapting to changing times is essential for any brand's success. Many companies understand the importance of rebranding periodically, typically every 7 to 10 years. Research shows that 74% of the S&P 100 companies have rebranded their business in the first seven years.

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A Guide to Creating a Minimalistic Brand Identity

In a world filled with constant information and visual clutter, minimalism has emerged as a powerful strategy for brands to stand out and make a lasting impact. A minimalistic brand identity not only exudes elegance and simplicity but also communicates a sense of clarity and purpose. If you're looking to adopt minimalism as a core principle for your brand, this guide will walk you through the best practices to create a compelling and effective minimalistic brand identity.

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The Anatomy of Visual Branding

In today's busy marketplace, you’re vying for consumer attention from lots of brands. The power of a strong brand identity can make a big difference. As a graphic designer, I don't just design logos; I design brands. A brand is a living entity that extends far beyond a single logo. It's an experience, an emotion, and a story that resonates with the audience.

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Kind words

  • Bo Turner

    “Sarah is awesome to work with! I’ve work with her on some Squarespace website designs over the past 3 years and her designs are great and just what we are looking for. She takes the content we provide and designs the draft on time and I always love the work done. “

    - Bo Turner | Founder of Turner Consulting

  • Greg Stewart

    "Sarah was not only efficient but also attentive to every detail, ensuring the platform aligned perfectly with the brand's identity and goals. Thanks to Sarah's work, our website has become the central part of our marketing efforts, engaging visitors and driving interest in our unique subscription service. I couldn’t be happier with the results and highly recommend Sarah to anyone looking to elevate their online presence."

    - Greg Stewart | Founder of Ball of the Month Club

  • “Sarah is hard-working, engaged, and driven to make a difference. She's a designer who intrinsically understands a company’s style and a project’s design requirements, who can turn a rough mental image into the exact creative deliverable you need. She brings a strong creative vision and technical design skillset to projects, resulting in creative deliverables that ‘wow’ while accomplishing their strategic goals.”

    — Erin Moore | Account Director at TREW Marketing

  • "Sarah was instantly a favorite reporter of mine. She’s smart, dependable and efficient – and she’s just a great person to have around. Sarah is unafraid to take on a challenge, she’s works efficiently and effectively and she makes everyone around her better. Plus, she’s a strong writer and reporter."

    — Lesley Weidenbeiner | Editor at Indianapolis Business Journal

  • "Sarah made the process of coming up with a new logo,  t-shirt and banner design not only painless, but fun and exciting. Her ideas are well thought out and creative. My organization is extremely pleased with the final product. I look forward to coming to Sarah with future projects because I know the quality of her work is outstanding."

    — Jessica Irvine | Hamilton County Young Democrats

design that delivers value

We create brands people love – not disruptive marketing for the masses. We help you elevate your brand, design lead-generating websites, and build inbound marketing programs.